# Lead Surf > Lead Surf is a Chrome extension that scans LinkedIn for buying signals and drafts ready-to-send replies, so you reach the right person first. Lead Surf watches LinkedIn activity for in-market moments (someone posting about a problem you solve, a relevant new hire, a hiring push, a question in a competitor's thread), ranks them in a daily brief sorted Hot, Warm, and Cool, and drafts a reply in your voice so responding is a quick edit instead of a writing task. It is built for solo founders and SDRs who want to win on timing rather than volume, without the account-ban risk that comes with automation tools. All LinkedIn activity runs from the user's own browser session; nothing is automated or sent on their behalf. ## What it is good for - Catching buying signals on LinkedIn the moment they appear, while they still matter. - Turning a noisy feed into a ranked daily brief of people worth a reply. - Drafting replies that sound human, so you act on more signals in less time. - A safer alternative to bulk-automation and cold-outreach tools. ## Who it is for Solo founders, founder-sellers, and individual SDRs at early-stage companies who sell on LinkedIn and care more about being first to the right conversation than about sending the most messages. ## Key concepts - Buying signal: a public action suggesting a person or company is closer to a purchase than they were yesterday (a relevant post, a new hire in a budget-owning role, a funding or hiring announcement, a question in a thread). - Daily brief: the ranked list of signals Lead Surf surfaces each morning, sorted Hot, Warm, Cool. - Timing over volume: the core idea that responding fast to a real signal beats sending more cold messages. ## Pricing - Starter: $49 per month with a 7-day free trial. 5 keyword slots, refresh every 2 hours, lead location filter, saved leads, AI reply generation, Chrome extension, priority support. - Pro (coming soon): $99 per month. Hourly refresh, 10 keyword slots, notifications, AI Connector (MCP) access, multiple seats. See https://getleadsurf.com/pricing for current details. ## Core pages - [Home](https://getleadsurf.com): what Lead Surf does and how to install it. - [Install (Chrome Web Store)](https://chromewebstore.google.com/detail/icfnmijomemlhfdjiljofgaicihbaeln): the extension listing. - [Pricing](https://getleadsurf.com/pricing): plans and what each tier includes. - [Blog](https://getleadsurf.com/blog): guides on LinkedIn social selling, buying signals, and intent-based outbound. ## Key articles - [Sales Navigator alternatives for finding buying signals](https://getleadsurf.com/blog/sales-navigator-alternatives-for-finding-buying-signals): what to use instead of Sales Navigator for catching real-time intent. - [LinkedIn social selling without Sales Navigator](https://getleadsurf.com/blog/linkedin-social-selling-find-engage-leads-without-sales-navigator): the daily routine for finding and engaging leads. - [Why timing beats volume in 2026](https://getleadsurf.com/blog/cold-outreach-vs-social-listening-why-timing-beats-volume-in-2026): the case for responding to signals fast. ## Contact - Support: support@echoscansoftware.com